NPD: 72% of US played games in '07, online gaming still 'sma
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tainted4ever
VIP Member



Posts: 11335

PostPosted: Sat, 5th Apr 2008 23:36    Post subject: NPD: 72% of US played games in '07, online gaming still 'sma
http://www.joystiq.com/2008/04/02/npd-72-of-us-played-games-in-07-online-gaming-still-small/

Quote:

NPD's new "Online Gaming 2008" report states that 72% of people in the US played games in 2007, up from 64% in 2006 (although the quantity of play isn't defined) and half these people say they play online. The PC was the dominant platform for 90% of online gamers, consoles came in with 19% and the humble cell phone with 3%. Of the console owners, 50% said they used Xbox Live and the data showed they spent the most time playing online per week (followed by PC and PS3). The survey was conducted using a sample of 20,240 members of the NPD Consumer Panel.

Overall though, NPD's data shows online gaming is still "small compared to offline gaming." Only 13% of online gamers spend 20 hours or more per week playing. Online gaming is also currently driven by kids, with 40% of online gamers being under the age of 18. Interestingly, according to NPD's data, multiple console ownership in the US is very low. Only 3% of respondents said they owned two current gen consoles (yes, that includes Wii), while only 2% owned all three.


Thought that might be interesting....
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HunterHare




Posts: 742

PostPosted: Sun, 6th Apr 2008 00:09    Post subject:
"The survey was conducted using a sample of 20,240 members of the NPD Consumer Panel. "
whatever the npd consumer panel is idk... it all depends on who they ask, if they take a poll from an online game site or some online place ofcourse a lot of people are going to say they play games, because most people who use the internet end up playing some type of pc game.
if they take surveys while standing in from of wal mart or some mall im sure they statistics would be dramatically different.
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Ispep
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Posts: 4117

PostPosted: Sun, 6th Apr 2008 00:24    Post subject:
Another completely irrelevant statistical analysis from the guys at NPD then?


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snoop1050
Banned



Posts: 5057

PostPosted: Sun, 6th Apr 2008 01:53    Post subject:
most the people who play online games are kids? then howcome in every clan or guild ive ever been in there has been very few under 18's?

there counting browser games as online or something?
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