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 Posted: Tue, 16th Nov 2010 19:59 Post subject: Codemaster's plan: sell half a game + the other half as DLC |
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To combat second hand sales CEO Rod Cousens says a good idea would be to "send out a Formula One game that's not complete - maybe it's got six tracks.
Then they have to buy their next track, and you follow it around the world. When you turn up in Abu Dhabi you have to pay for the circuit, and whatever the changes are to the cars that are put through.
That, I think, would deal with a lot of it, and also address the pre-owned."
http://www.eurogamer.net/articles/2010-11-16-codies-versus-pre-owned-game-sales
edit and apparently he thinks this is the answer to piracy too: http://www.next-gen.biz/news/codemasters-new-business-model-could-solve-piracy-issue
TWIN PEAKS is "something of a miracle."
"...like nothing else on television."
"a phenomenon."
"A tangled tale of sex, violence, power, junk food..."
"Like Nothing On Earth"
~ WHAT THEY'RE TRYING TO SAY CAN ONLY BE SEEN ~
http://www.youtube.com/watch?v=CHTUOgYNRzY
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| Posted: Tue, 16th Nov 2010 20:16 Post subject: |
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LuckyStrike
Posts: 1753
Location: Somewhere in the Portuguese Colonial Empire
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| Posted: Tue, 16th Nov 2010 20:23 Post subject: |
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I have a better idea.We should pay for the patches too..
So Cousens believes that Codemasters released a complete Formula One game?Eh?
Q6600 OC 3.0ghz, MSI R9 280x Gaming Edition, 7gb ram, Asus P5KC
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| Posted: Tue, 16th Nov 2010 20:30 Post subject: |
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Another Bobby Kotick wannabe?
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| Posted: Tue, 16th Nov 2010 20:34 Post subject: |
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It's just a ploy to charge for patches
Many games are unfinished/incomplete as it is
If they provide the game at the half the price then it might work but they won't
Shareholders would throw a fit if the company's initial profits were cut by 50%, there's also no way to guarantee that people will pay for the rest of the game, if it's great then fair enough but many games aren't worth the initial cost nevermind any "DLC"
The current greed in the industry will be what brings the whole thing crashing down but the pirates will still get the blame, along with the new scapegoat, the second hand buyer
Soon they'll be demonzng single parents for buying food for their kids instead of their new game
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| Posted: Tue, 16th Nov 2010 20:41 Post subject: |
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| nos wrote: | It's just a ploy to charge for patches
Many games are unfinished/incomplete as it is
If they provide the game at the half the price then it might work but they won't
Shareholders would throw a fit if the company's initial profits were cut by 50%, there's also no way to guarantee that people will pay for the rest of the game, if it's great then fair enough but many games aren't worth the initial cost nevermind any "DLC"
The current greed in the industry will be what brings the whole thing crashing down but the pirates will still get the blame, along with the new scapegoat, the second hand buyer
Soon they'll be demonzng single parents for buying food for their kids instead of their new game |
If the cost would en up roughly the same there wouldn't really be a point in doing this.
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| Posted: Tue, 16th Nov 2010 20:50 Post subject: |
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Now i buy ~10 games/year but if that happens it will be 0.
lets say i buy formula one and start playing career what happens when i played all 6 maps? i need to wait few week to get next map? that will last what 20 mins and again wait few weeks?
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ixigia
[Moderator] Consigliere
Posts: 65078
Location: Italy
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| Posted: Tue, 16th Nov 2010 21:00 Post subject: |
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Go on Rod. Do whatever you want: sell unfinished games (as if F1 2010 was finished!), add an ultra-powered DRM, bundle a dildo inside the game packaging, I'll pirate it anyway.
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| Posted: Tue, 16th Nov 2010 21:11 Post subject: |
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Last edited by Yondaime on Mon, 2nd Dec 2024 15:50; edited 1 time in total
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ixigia
[Moderator] Consigliere
Posts: 65078
Location: Italy
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| Posted: Tue, 16th Nov 2010 23:39 Post subject: |
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Sadly, I'm not a Mac user 
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| Posted: Wed, 17th Nov 2010 00:03 Post subject: |
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i don't think you all realize how bad this is. when the other developers pick up on this as a working strategy...
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| Posted: Wed, 17th Nov 2010 00:09 Post subject: |
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crossmr
Posts: 2966
Location: United Kingdom
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| Posted: Wed, 17th Nov 2010 02:33 Post subject: |
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It's amazing that Korean companies are showing record profits by giving their games away for free and charging people for hats and money/xp boosts. I've yet to see a korean game that actually has any thing for sale as a micro transaction that would genuinely change the game.
intel ultra 7 265k, 64gb ram, 3070
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| Posted: Wed, 17th Nov 2010 02:49 Post subject: |
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| nos wrote: | | If they provide the game at the half the price then it might work but they won't. Shareholders would throw a fit if the company's initial profits were cut by 50%, there's also no way to guarantee that people will pay for the rest of the game, if it's great then fair enough but many games aren't worth the initial cost nevermind any "DLC" |
Spot on. I've bought many games I've got bored of before I've even gone through a quarter of it. Good luck getting me to dish out even more money in those cases. With business schemes like this they might fix the second hand 'problem', but at the same time they will force former customers into piracy because that's more convenient.
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| Posted: Wed, 17th Nov 2010 05:37 Post subject: |
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let's think a bit about the situation, apart from the fact that second hand trade with games has been going on for decades and no one really cared about it: if it's becoming a threat to sales, it obviously means that ppl would rather buy the game for 30-40 bucks than 60. 60 never was and never will be an "sweet spot" except for AAA titles (but somehow got accepted/tolerated over time).
anyway, while i hate dlc with a passion, i don't see anything wrong with some sort of modular structure as an option: either purchase the full game like usual or just selected pieces, with the "core" of the game given away for free and serving as an expandable demo where one can then buy the content in some sort of episodic packages. let's say a FPS with 10 missions and MP costs 60 bucks, so missions are 4$ a piece and the MP is 20. don't play MP? don't pay for it! this would also solve the problem of buying of the proverbial pig in a poke while serving as some kind of incentive to try a game: doesn't cost much to play a bit, but if it's shitty, it was only a few bucks instead of the whole 60$. this of course only applies to a digital distribution model, whereas the codemasters idea is a perfect example of how to piss off consumers AND retailers at the same time 
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| Posted: Wed, 17th Nov 2010 06:45 Post subject: |
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| nos wrote: | If they provide the game at the half the price then it might work but they won't
Shareholders would throw a fit if the company's initial profits were cut by 50%, there's also no way to guarantee that people will pay for the rest of the game, if it's great then fair enough but many games aren't worth the initial cost nevermind any "DLC" |
You are assuming that because they'll sell you only half the game, you are going to pay half the price for it?
TWIN PEAKS is "something of a miracle."
"...like nothing else on television."
"a phenomenon."
"A tangled tale of sex, violence, power, junk food..."
"Like Nothing On Earth"
~ WHAT THEY'RE TRYING TO SAY CAN ONLY BE SEEN ~
http://www.youtube.com/watch?v=CHTUOgYNRzY |
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xExtreme
Posts: 5811
Location: 43 6C 75 6A 2D 4E 61 70 6F 63 61
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| Posted: Wed, 17th Nov 2010 08:04 Post subject: |
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And they still fucking asking why we pirate some games. Jeez what a CEO fag -_-
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| Posted: Wed, 17th Nov 2010 08:21 Post subject: |
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| Taffelost wrote: | | nos wrote: | | If they provide the game at the half the price then it might work but they won't. Shareholders would throw a fit if the company's initial profits were cut by 50%, there's also no way to guarantee that people will pay for the rest of the game, if it's great then fair enough but many games aren't worth the initial cost nevermind any "DLC" |
Spot on. I've bought many games I've got bored of before I've even gone through a quarter of it. Good luck getting me to dish out even more money in those cases. With business schemes like this they might fix the second hand 'problem', but at the same time they will force former customers into piracy because that's more convenient. |
who says they'll sell the initial 50% game at 50% price? i doubt they'll do that, it'll be more like pay 100% for 50% plus dlc.
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chiv
Posts: 27530
Location: Behind You...
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| Posted: Wed, 17th Nov 2010 10:38 Post subject: |
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this isnt anything new. its almost the same as episodic gaming.
you buy a piece, then if you want to continue the story, you buy another piece, and then another etc etc etc.
i WAS going to say this shit wasnt going to fly, but hey.. some idiots pay money for episodic gaming, so i guess im wrong... there ARE people stupid enough to make this kind of system work.
i miss shareware  remember that stuff? get the complete first act free, then if you like it, you pay to continue... fuck.. it seems almost fucking INSANE when you remember the entire first quarter of quake was FREE...
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tonizito
VIP Member
Posts: 51399
Location: Portugal, the shithole of Europe.
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| Posted: Wed, 17th Nov 2010 12:23 Post subject: |
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Pirates plan: keep pirating Codemasters's games.
| boundle (thoughts on cracking AITD) wrote: | | i guess thouth if without a legit key the installation was rolling back we are all fucking then |
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| Posted: Wed, 17th Nov 2010 12:35 Post subject: |
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Someone quickly name something good they've produced recently. I can't think of anything.
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tonizito
VIP Member
Posts: 51399
Location: Portugal, the shithole of Europe.
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| Posted: Wed, 17th Nov 2010 12:44 Post subject: |
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| Kyorisu wrote: | | Someone quickly name something good they've produced recently. I can't think of anything. |
Grid.
But that's it, IMO.
| boundle (thoughts on cracking AITD) wrote: | | i guess thouth if without a legit key the installation was rolling back we are all fucking then |
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LeoNatan
☢ NFOHump Despot ☢
Posts: 73196
Location: Ramat Gan, Israel 🇮🇱
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| Posted: Wed, 17th Nov 2010 12:57 Post subject: |
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Coming soon,
F1 2011: Gulf Air Bahrain Grand Prix - 40$ only
F1 2011: Qantas Australian Grand Prix - 40$ only
F1 2011 Patch: Fix Pit Bug Because We Used The Original Game's Codebase Instead of Patched One - 10$ only
F1 2011: Petronas Malaysia Grand Prix - 40$ only
F1 2011: UBS Chinese Grand Prix - 40$ only
F1 2011 DLC: Add Custom Helmet Colors! - 12$ only!
...
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| Posted: Wed, 17th Nov 2010 13:27 Post subject: |
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They do realize that the amount of people pirating will only increase right? I am already reluctant to put 50 bucks down for any game, let alone to do it twice for one game. I'd pirate it straight away, those fucking numbskulls need to be shot into the sun.
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ixigia
[Moderator] Consigliere
Posts: 65078
Location: Italy
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| Posted: Wed, 17th Nov 2010 14:03 Post subject: |
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@Ragedoctor: Yes, but on PC.
The shocking thing is that absurd policy might really work on consoles.
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