On Activision Blizzard yearly financial report
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psikobare




Posts: 764
Location: Cardiff
PostPosted: Thu, 10th Feb 2011 16:02    Post subject: On Activision Blizzard yearly financial report
So i'm posting on this french forum where i usually post all the video games news i stole from you guys here, and i tried to make a summary of the activision conference to shareholders that happened recently

now, i saw some things mentioned, here and there but i thought you guys could appreciate the summary i made, i tried to keep it simple

Also, i probably missed some piece of info, or misinterpreted something, and sometimes, my sources were contradicted
please feel free to tell me anything i should change or add, you can reply here or send me a PM


you can find the official slide presentation and financial tables here: http://investor.activision.com/events.cfm



let's start with some facts:
-during the past year, Activision Blizzard scored a record with Call of Duty: Black Ops, gaining over a billion dollar in just 7 weeks (the only other product in entertainment to achieve this was the movie Avatar)
-the DLC for this same Call of Duty was bought 1.4 million times in the first 24H
-There is now 12 million people paying monthly to play WOW (just imagine the shitload of money), you can add 4.7 million copies of Cataclysm (3.3 million being sold in the first 24h)
-4.5 million copies of Starcraft II were sold

however, guitar hero doesn't sell anymore, only around 100 000 copies of Warriors of Rock left the stores
Tony Hawk: Shred never made it above 3 000 copies


but all in all, it's far from bad
AB (Activision-Blizzard)yearly income is increasing by 4%, up to 4.45 billion of dollars
Q4 was however decreasing to 1.43 billion of dollars (-8%)

AB yearly profit is booming with almost 4 times last year amount (418 million of dollars from 113 million of dollars)!!
last quarter result, though, is negative, showing a loss of about 233 million of dollars (20 cents per share), still less than 2009Q4, 286 million of dollars (23 cents per share)


in consequence of these very good results
-Mountain View studio (RedOctane california) will close
-massive lay off for Radical (90 employees fired, around 50% of the studio)
-Luxoflux will close
-Neversoft will close as soon as they finish Guitar Hero 6

that's around 7% (500 people) of AB workforce that will or already did leave the company

Eric Hirshberg, CEO of Activision Publishing announced that nowadays, only top tier games are competitive on the market

as logical consequences True Crime: Hong Kong is canceled, according to Hirshberg, it's not a top tier franchise and anyway: "To be blunt, it just wasn't going to be good enough"

there won't be any new musical, or skateboarding game in 2011
DJ Hero 2 and Guitar Hero 6 are still to be expected, but later

Diablo II and, Starcraft II expansion probably won't make it in 2011 financial year (not in the next 12 months)

A new studio is to be created in china, taking care of a Call of Duty game, it'll be a MMO, free to play with microtransactions, since it's impossible to make asians pay for real games because they pirate too much




i guess Activision can be renamed to "Call of duty games" since that will be all they do

that creativity speech is again proven complete bullshit, they pushed guitar hero and tony hawks too far, now they're pushing COD far off the limit, when it will fall, AB will only have blizzard to prevent from company's shutdown



also, does anyone has an up-to-date picture like this
http://pzportal.net/main/wp-content/uploads/2010/04/history-of-video-game-development-studios-flow-chart-2.jpg
specifically about AB would be perfect, but any pic will do
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mehee




Posts: 331

PostPosted: Thu, 10th Feb 2011 16:26    Post subject:
it's a bit sad Neversoft has to go, the first two Tony Hawk titles where great, but you can clearly see them going downhill when they started with that guitar hero crap ...
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consolitis
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PostPosted: Thu, 10th Feb 2011 16:34    Post subject:
About Neversoft: http://www.gamasutra.com/view/news/32947/Activision_Reveals_Beachhead_Studio_For_CoD_Online_Platform.php


Quote:
Some development brands may be less affected, however -- sources have told Gamasutra that Neversoft, once heavily involved in the Guitar Hero brand, may be working on a new original IP project and is unlikely to be meaningfully affected by the cuts.


TWIN PEAKS is "something of a miracle."
"...like nothing else on television."
"a phenomenon."
"A tangled tale of sex, violence, power, junk food..."
"Like Nothing On Earth"

~ WHAT THEY'RE TRYING TO SAY CAN ONLY BE SEEN ~

http://www.youtube.com/watch?v=CHTUOgYNRzY
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BKarza




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PostPosted: Thu, 10th Feb 2011 16:42    Post subject:
I really enjoyed Guitar Hero and while working for PC Gamer Mag I was able to talk to Marcus Henderson the lead guitarist when the tracks weren't official. BatM and CfH were excellent representations of the guitar solos. He lost his position when Red Octane became less involved and with all tracks "real" there was no call for his services. Great player great guy, another corporate casualty. Personally what killed GH franchise for me was the number of games coming out of the gate around the time they offered the VanHalen one for free when you bought another GH title. Impossible to keep up and actually enjoy the game by mastering the songs. CoD is w/o doubt heading in this direction. I smell EA tactics.


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Hfric




Posts: 12017

PostPosted: Thu, 10th Feb 2011 16:42    Post subject:
the thing here is they have the capital to do risky Ips and yet they cancel a already finished game True Crime: Hong Kong for it's not being a top tier franchise

how can they know this they did not even released it


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VGAdeadcafe




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PostPosted: Thu, 10th Feb 2011 16:44    Post subject:
Well, we can only imagine what kind of shit it must have been if they idiots just scrapped it ...
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Radicalus




Posts: 6422

PostPosted: Thu, 10th Feb 2011 16:48    Post subject:
There are many untrue things said by Acti employees lately:

1. They want to be creative, but us evil gamers won't let them
2. Only blockbusters can sell ... which is pure bullshit, all you have to do is take a look at the casual game market to see, many developers are fine and a-ok.

Many of you guys will automatically say: yeah yeah, corporate greed is the faulty party here ... but in reality, it's all the cool-aid drinking kids, who still support games with yester year's mechanics, like CoD.

If anything, it's the average stupidity and young age of the modern gaming mass, that has lead to this.
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VGAdeadcafe




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PostPosted: Thu, 10th Feb 2011 16:56    Post subject:
All you idiots that are buying CoD games are killing our chances to see some new stuff.

Just keep playing the older CoD games and stop buying every new crap they release. Idiots. Or play this free game :

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consolitis
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PostPosted: Thu, 10th Feb 2011 16:57    Post subject:
VGAdeadcafe wrote:
Or play this free game :



I wouldn't be surprised if EA makes it a proper short and cheap XBLA/PSN/Steam game to make fun of ActiVision Laughing


TWIN PEAKS is "something of a miracle."
"...like nothing else on television."
"a phenomenon."
"A tangled tale of sex, violence, power, junk food..."
"Like Nothing On Earth"

~ WHAT THEY'RE TRYING TO SAY CAN ONLY BE SEEN ~

http://www.youtube.com/watch?v=CHTUOgYNRzY
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Lathieza




Posts: 7146
Location: NL
PostPosted: Thu, 10th Feb 2011 18:41    Post subject:
I think this messages are all bullshit. I dont feel sorry anymore for this big companies because it also doesnt tell how much they actually earn each year.

Imagine i also have a company and earn 5 million a year.. that wouldnt be good for my company so i make a loss. Fuck them!

If i see the general beta crap i see released lately then i hope the whole market collapses and start from scratch one again. Work for you money bitches.


Empty again Sad
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AmpegV4




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PostPosted: Sun, 10th Feb 2019 22:50    Post subject:
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Sin317
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Location: Geneva
PostPosted: Sun, 10th Feb 2019 23:34    Post subject:
All these publicly traded Publishers have to go. EA and Activision especially.

It's a bad concept and it's terrible for everyone. "Pleasing the Shareholders" having to make increased revenue each year etc. It kills the Industry. Any Industry.
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Interinactive
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PostPosted: Mon, 11th Feb 2019 01:31    Post subject:
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Last edited by Interinactive on Mon, 4th Oct 2021 09:24; edited 3 times in total
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jermore




Posts: 1088

PostPosted: Mon, 11th Feb 2019 02:12    Post subject:
i find these kind of company strategies amusing, it's exactly like big retail stores going under because of over expansion. they either have to find "bigger" numbers or they implode.

what does fortnite have to do with anything? did they steal all of your jobs? can the market not sustain more than 2 games at once? Laughing
what happened to the billions upon billions that world of warcraft generated not more than a few years ago? it still has a huge amount of subscribers even now.
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VGAdeadcafe




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PostPosted: Mon, 11th Feb 2019 03:04    Post subject:
AmpegV4 wrote:
https://www.google.com/amp/s/www.ccn.com/activision-blizzard-employees-doomed-by-fortnites-dominance/amp


Quote:
Up until February 2017, Activision was reportedly averaging sales of $1.65 billion per quarter. That came to an end in Q3 2018 when it reported revenue of $1.5 billion. That marked the fourth quarter in a row of revenue declines.

During the Q3 2018 earnings call, Activision’s guidance was dismal. Company execs said fourth-quarter revenue would come in at $3.05 billion, which is short of the $3.06 billion, the Street had expected.

Analysts have weighed in on Activision’s financial declines. Some see the company’s sales falling by 2% this year.

"Oh my god, the ship is sinking, sell the stocks NOW!!!"
"Holy crap, so much lost revenue ... fire some people!!!"
"For fuck's sake, it is because another company made a lot of money, isn't it? Peanuts left for us... time to neck myself I guess!"
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Sin317
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PostPosted: Mon, 11th Feb 2019 08:28    Post subject:
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difm




Posts: 6618

PostPosted: Mon, 11th Feb 2019 08:44    Post subject:
It's not the companies per se, that suck. It's the greedy management (especially finance and marketing) who have very little idea about how consumers decide their spendings.

Fortnite finally showed players that we can have a massive game without being charged premium or even double.


i5 6600k @ 4.3 GHz | MSI z170 Gaming M7 | 32GB Kingston HyperX Fury | 850 Evo 500GB | EVGA 1070 SC | Seasonic X-660 | CM Storm Stryker
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Przepraszam
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PostPosted: Mon, 11th Feb 2019 10:18    Post subject:
difm wrote:
It's not the companies per se, that suck. It's the greedy management (especially finance and marketing) who have very little idea about how consumers decide their spendings.

Fortnite finally showed players that we can have a massive game without being charged premium or even double.


Is it really greedy management?

Blizzard have not put out anything meaningful in last couple of years.
D3 is stagnant. D4 was already rebooted TWICE. HoTS is vaporvare. WoW Expansion have been seriously lackluster.


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AKofC




Posts: 4359

PostPosted: Mon, 11th Feb 2019 10:20    Post subject:
what games they put out is decided by upper management though

i doubt a chinese reskin as a diablo mobile game wasn't an upper management idea


Gustave the Steel
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Interinactive
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PostPosted: Mon, 11th Feb 2019 23:42    Post subject:
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AmpegV4




Posts: 6248

PostPosted: Tue, 12th Feb 2019 00:31    Post subject:
Przepraszam wrote:
difm wrote:
It's not the companies per se, that suck. It's the greedy management (especially finance and marketing) who have very little idea about how consumers decide their spendings.

Fortnite finally showed players that we can have a massive game without being charged premium or even double.


Is it really greedy management?

Blizzard have not put out anything meaningful in last couple of years.
D3 is stagnant. D4 was already rebooted TWICE. HoTS is vaporvare. WoW Expansion have been seriously lackluster.


It's a lack of talent. All those great games from Blizzard you loved growing up > yep those developers left a long long time ago. Seeing this problem right across the industry (Except for indies, passion projects, small dev teams at risk of bankruptcy). You can't just replace industry veterans, hire millennial's at cut rates and expect delivery of a same level product.

It's like a band, can't replace all the members, slap a higher number on the end and expect a quality product. EA's ME:A team weren't even skilled enough to animate characters properly.


Last edited by AmpegV4 on Tue, 12th Feb 2019 00:43; edited 1 time in total
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tonizito
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PostPosted: Tue, 12th Feb 2019 00:37    Post subject:
It's both, but greedy and out of touch management is the most damaging between those.
Like for example DX:HR and Womb Raider 2013 having to sell millions and millions according to the SE head honcho dickheads Facepalm

Result: next round of games for those series were a step down from their predecessors, and Deus Ex was canned likely in spite of producing some disney sponsored garbage instead Sad
 Spoiler:
 


boundle (thoughts on cracking AITD) wrote:
i guess thouth if without a legit key the installation was rolling back we are all fucking then
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JBeckman
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PostPosted: Tue, 12th Feb 2019 01:12    Post subject:
Several of these key talents also grow older and leave for either other digital or computer business prospects (Possibly outside of gaming, pays well and less crunch and other negative aspects.) or retire or possibly try to un-retire via something like self publishing or public funding like Kickstarter though often showing it takes a solid team effort to make a quality game and without publisher backing finances can be a problem area.

Different mentality and conditions back in the smaller more upstart period of the 80's and 90's too although many things were also similar. Will be interesting to see what the video game industry will change into but the prospects from the publishers view on a constant small source of content updates and long term commitment for franchises instead of yearly sequels is a distinct possibility particularly with more online connectivity these days and micro transactions whether gameplay related or purely cosmetic.

Keeping players hooked for 2 - 3 years even for non-MMO games would be quit lucrative although it's not the mobile market by any means. Service and subscription models I can also see being attempted again and again until it starts taking hold.

We'll see I suppose particularly now at the turn of another console generation and the shift that will also bring with it.
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AmpegV4




Posts: 6248

PostPosted: Tue, 12th Feb 2019 09:12    Post subject:
In the case of Blizzard, that talent went on to make some pretty big mistakes though *cough* Hellgate London. Although I think if that game had of released now, in this climate it actually would have fared quite well. Slap an early access on it, "from the creators of diablo etc" > gamers would have quickly defended its unfinished qualities and called you entitled etc. for wanting a complete game.

it released in 2007 in competition with gears, cod4, orange box, crysis, bioshock, world in conflict and witcher.

And despite Runic's games being pretty good and well received.. it was not enough to keep them going. You really need those asshole exec's to make money.
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red_avatar




Posts: 4567

PostPosted: Tue, 12th Feb 2019 09:32    Post subject:
"Talent" is a funny term. I always felt that a developer was similar to a good football team. You need an entire team that works well together to have a great result. A single player leaving can make the team collapse if he was a key component to how the team worked but that single player on his own doesn't make a team and is unlikely to build a great team on his own from fresh players.

With gaming devs, you could see this in practice: big names would start a studio of their own but with only themselves or one or two other vets joining them and mostly new people besides that. Peter Mollyneux & John Romero were notorious for their own studios Lionhead and Ion Storm. Both had some success but also had plenty of fails (I never liked Black & White myself but I'll count it a win, and Deus Ex was a well known win for Ion Storm even though most of their other games were mediocre) whereas Bullfrog and Id Software had almost nothing but wins.
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difm




Posts: 6618

PostPosted: Tue, 12th Feb 2019 09:52    Post subject:
AmpegV4 wrote:

It's a lack of talent. All those great games from Blizzard you loved growing up > yep those developers left a long long time ago. Seeing this problem right across the industry (Except for indies, passion projects, small dev teams at risk of bankruptcy). You can't just replace industry veterans, hire millennial's at cut rates and expect delivery of a same level product.

It's like a band, can't replace all the members, slap a higher number on the end and expect a quality product. EA's ME:A team weren't even skilled enough to animate characters properly.


The company can have biggest talents if development and art etc but at the end of the day management decides, what and how to produce and release. The talents can then leave and new and more complying team can take their place to produce shit.


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IamAWESOME




Posts: 8028
Location: TARDIS
PostPosted: Tue, 12th Feb 2019 23:02    Post subject:
https://investor.activision.com/news-releases/news-release-details/activision-blizzard-announces-fourth-quarter-and-2018-financial



Quote:
Activision Blizzard sales were $2.38B, which misses $3.04B estimate.

Activision Blizzard says that -- despite its "record year" -- it's laying off 8% of staff. Last year it had roughly 9,600 employees, which means that 800 people are losing their jobs.


https://kotaku.com/activision-blizzard-begins-massive-layoffs-1832571288

Quote:
2019 revenue expected to be down -13% YoY
Focus on COD with new game launching in Q4 2019
COD coming to mobile with Tencent developing the game
Sekiro + Crash Team Racing to support Acti pipeline
Blizzard segment driving lower forecast; which suggests that they may not have a big new game launch in the year


https://twitter.com/ZhugeEX/status/1095440576797962240


The way I see it, every life is a pile of good things and bad things. The good things don’t always soften the bad things, but vice versa, the bad things don’t always spoil the good things and make them unimportant.
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tonizito
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Location: Portugal, the shithole of Europe.
PostPosted: Wed, 13th Feb 2019 01:21    Post subject:
I knew there was something about activision's CFO earlier this year, but most of the stuff on google was about the one leaving for netflix.

Found it after watching derpling's video



https://www.bloomberg.com/news/articles/2019-01-04/activision-gives-15-million-sweetener-to-new-cfo-dennis-durkin

Fuck these dirty cunts Sad


boundle (thoughts on cracking AITD) wrote:
i guess thouth if without a legit key the installation was rolling back we are all fucking then
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Interinactive
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PostPosted: Wed, 13th Feb 2019 09:22    Post subject:
⁢⁢


Last edited by Interinactive on Mon, 4th Oct 2021 09:23; edited 3 times in total
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djaoni




Posts: 8061

PostPosted: Wed, 13th Feb 2019 10:26    Post subject:
Activision/Blizzard taking out the trash. Good on them.

Sounds like it's almost entirely non "core developers". Mostly useless made up positions like "CM of relationships" and a bunch of "esports" related crap.
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