| Shocktrooper wrote: |
Every corporation that is publicly traded nowadays has to chase a good ESG score, whether they want to or not.
Chick-fil-A could be run by actual nazis and they'd still have to virtue signal lest they forfeit a lot of investment money.
The conservative "strategy" now is to boycott all those corporations since they had some success with Bud Light and Target. It's a pointless game of whack-a-mole.
Either the ESG/DEI racket gets taken out for good or it has to go back to its original purpose (pro-environment, workers rights, anti-corruption) before it was taken over by critical soclal justice activism. |
See I see it as totally different:
They aren't bending a knee to it, they are exploiting a profit opportunity. You give the woke's tiny circle of extremist loud chicken cluckers too much credit and warrant them too much power they dont actually have.
There is only 1 out of 10 doing this pandering, the ones NOT pandering are not going out of business. For every one business you see 'going woke' there is 9 that you can name are doing fine without going it or saying anything about it or even been involved in it.
So its cannot be that bend a knee or go under. It must be if your willing to work that angle: Fake taking a knee, extend market demographic of potential buyers.
Like coke in the 70's. They did not really care about making the world happy, or getting everyone to sing and get along.
But the "I'd like to buy the world a coke" was just a genius marketing ploy taking advantage of the current for the time social climate and public troubles and worries of the time. Turning the Vietnam war, equal rights for blacks, and creeping in soon to be cold war, global tensions post WWII of major powers: into a profit strategy.
It's not a coincidence that companies that dont sell direct to consumer like banks, hedge funds, market diversifying asset companies, chip manufacturers, raw product producers..etc. Aren't doing it. Only companies that sell direct to consumer are. Why? Because they have the most to gain from jumping on this decades "I'd like to buy the world a coke" train.
If they can sell 5% more items to the ones that is underrepresented in their consumer demographic. And willing to take that gamble pandering to the world's current social climate...well time to do a version of: "Boys whip out the coke song, or see if we can get one of the kardashians to hand a swat officer our product in a commercial."
-We don't control what happens to us in life, but we control how we respond to what happens in life.
-Hard times create strong men, strong men create good times, good times create weak men, and weak men create hard times. -G. Michael Hopf
Disclaimer: Post made by me are of my own creation. A delusional mind relayed in text form.
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