“At the time Bungie wanted to amicably spin-out from Microsoft,” she said. “We were talking about what would happen next. There were thoughts on where Halo was going. Should we keep doing Halo games? We were looking at maybe ‘Halo 3’ as the end”
Ross, a huge fan of the Halo fiction, put together a proposal arguing that instead of mothballing the franchise, Microsoft should reinvest in it.
“I put together a proposal about how we could create a canvas upon which we could tell stories for the next 20 years,” she said. “This was just the start. I looked at it more like Star Wars. It’s an epic sci-fi world that people want to escape into. How do we do it justice? Would could tell hundreds, thousands of stories.
“Shane Kim was my manager and he gave me the keys to the franchise.”
Those keys came in the form of Ross founding 343 Industries, an entertainment studio built in 2007 to grow the Halo franchise not just in terms of new video games, but as a fully-realized transmedia property.
Under her direction, 343 Industries developed eight Halo properties for the console, PC, smartphone, and arcade. There has also been toys, books, comics, and work proceeds on a Showtime TV series and the next big Halo game.
“‘Infinite’ is our next big release,” Ross said. “The team is heads-down working on ‘Halo Infinite.’ We haven’t really talked about it much, but that is the thing most people are working on.
“I am incredibly excited about ‘Inifnite’ and continuing to ensure you can experience our universe the way you want to regardless of medium.”
Also "muh inifnite"
Spoiler:
boundle (thoughts on cracking AITD) wrote:
i guess thouth if without a legit key the installation was rolling back we are all fucking then
Former 'Concord' Director Of Marketing And Operations Joins Halo Studios As Senior Product Marketing Manager
Pamela Piscitello, the Director of Marketing and Operations for Firewalk Studios and its Concord game has officially joined Halo Studios as a Senior Product Marketing Manager.
Piscitello posted to LinkedIn last month, “I’m happy to share that I’m starting a new position as Senior Product Marketing Manager working on Halo at Xbox. First order of business…more cat helmets.”
This announcement has obviously raised significant concern from gamers. After former World of Warcraft Team Lead Mark Kern shared the news to X many predicted this would be the end of Halo.
lol gaylo
boundle (thoughts on cracking AITD) wrote:
i guess thouth if without a legit key the installation was rolling back we are all fucking then
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