NVIDIA to Acquire AGEIA
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$en$i
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PostPosted: Tue, 5th Feb 2008 00:54    Post subject: NVIDIA to Acquire AGEIA
Quote:
FPS Labs is reporting that NVIDIA will soon announce its intention to acquire AGEIA. FPS Labs' Stu Grubbs has no financial terms for the deal, but notes that his confidential source expects the deal to become official sometime this week.

AMD batted around the idea of purchasing AGEIA in November 2007, but considering that the company is still recovering from its ATI acquisition, that idea was put to rest rather quickly. It should be interesting to see how AMD will respond to the news if the announcement comes this week -- especially considering that AMD has already declared GPU-based physics dead.

A successful acquisition of AGEIA would give NVIDIA the firepower to go up against Intel which purchased physics software developer Havok in September.

The last time that DailyTech covered AGEIA, its PhysX 100M mobile physics processor was sharing chassis space with dual GeForce 8700M GT graphics cards in Dell's $2,700 XPS M1730 World of Warcraft Edition notebook.

If NVIDIA has its way, NVIDIA GPUs and chipsets may have an even closer synergy with AGEIA hardware in the future.

Updated 2/4/2008
Just moments after this story went live, NVIDIA sent us the official PR announcing its acquisition of AGEIA (further details will come forth on Wednesday):

NVIDIA, the world leader in visual computing technologies and the inventor of the GPU, today announced that it has signed a definitive agreement to acquire AGEIA Technologies, Inc., the industry leader in gaming physics technology. AGEIA's PhysX software is widely adopted with more than 140 PhysX-based games shipping or in development on Sony Playstation3, Microsoft XBOX 360, Nintendo Wii and Gaming PCs. AGEIA physics software is pervasive with over 10,000 registered and active users of the PhysX SDK.

“The AGEIA team is world class, and is passionate about the same thing we are—creating the most amazing and captivating game experiences,” stated Jen-Hsun Huang, president and CEO of NVIDIA. “By combining the teams that created the world’s most pervasive GPU and physics engine brands, we can now bring GeForce®-accelerated PhysX to hundreds of millions of gamers around the world.”

“NVIDIA is the perfect fit for us. They have the world’s best parallel computing technology and are the thought leaders in GPUs and gaming. We are united by a common culture based on a passion for innovating and driving the consumer experience,” said Manju Hegde, co-founder and CEO of AGEIA.
http://www.dailytech.com/Update+NVIDIA+to+Acquire+AGEIA/article10573.htm
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Phluxed
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Location: Oakville, Ontario, Canada
PostPosted: Tue, 5th Feb 2008 00:57    Post subject:
Sigh.... Nvidia takes another step towards sole ownership..


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SpykeZ




Posts: 23710

PostPosted: Tue, 5th Feb 2008 01:17    Post subject:
Nvidia is just too lazy and stupid to do something on their own. ATI and Nvidia tried taking the spot light a while ago talking about how they can use SLI or Crossfire's 2nd card to do all the physics calculations but never once saw them do a damn thing.

Ageia may suck shit and be a waste of money but at least they did what they said they'd do.


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Spiderman
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Posts: 5877

PostPosted: Tue, 5th Feb 2008 01:33    Post subject:
SpykeZ wrote:
Nvidia is just too lazy and stupid to do something on their own. ATI and Nvidia tried taking the spot light a while ago talking about how they can use SLI or Crossfire's 2nd card to do all the physics calculations but never once saw them do a damn thing.

Ageia may suck shit and be a waste of money but at least they did what they said they'd do.

the good thing is that your next GF10 will have Ageia crap inside + a soundcard (GF9 will the first line with a integrated Soundcard) , The bad that ATI AMD will suffer from this ... imagine dx11 games with real life water and material physics brought to your by one card the GFx2-10800

is it me or do they try to convert the PC to console size
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SpykeZ




Posts: 23710

PostPosted: Tue, 5th Feb 2008 01:56    Post subject:
Them trying to make things more convenient has nothing to do with consoles.that's like saying on board sound and video is trying to bring it to console size. Besides, if people who dont like buying all this shit for a custom computer see's this, it could spark a new interest in people who are new to the PC building scene.


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LeoNatan
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Posts: 73259
Location: Ramat HaSharon, Israel 🇮🇱
PostPosted: Wed, 6th Feb 2008 13:23    Post subject:
SpykeZ wrote:
Nvidia is just too lazy and stupid to do something on their own. ATI and Nvidia tried taking the spot light a while ago talking about how they can use SLI or Crossfire's 2nd card to do all the physics calculations but never once saw them do a damn thing.

Now that's some serious bullshit, sorry! (And AMD's answer too.) Razz

The problem isn't nVidia, it's stupid console porting devs that won't use advanced tech because consoles don't have that tech. That's the real problem.




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$en$i
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Posts: 3127

PostPosted: Wed, 6th Feb 2008 14:13    Post subject:
LeoNatan wrote:
The problem isn't nVidia, it's stupid console porting devs that won't use advanced tech because consoles don't have that tech. That's the real problem.
Maybe an even greater problem is that PC gamers spend all their gaming money on hardware and pirate the remaining. Razz Wink
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